Falisha is an e-commerce about hijab and moslem fashion. Succeed as an offline store in some area in Jakarta, Falisha want to expand their business in online market. My role for this project is as UX and UI designer. I creating the design from the scracth, which are userflow, wireframe, then UI design. Concept of this design is I must make a website design that is simple, clean, but still looks feminine. For better experience, I make this website in mobile first design, since we are sure that almost all users will access this website trough their mobile phone.