Viche Olvido’s Distinct Packaging System Leans Into The Brand’s History

Viche Olvido is a sugar cane distillate based in the Colombian Pacific; S&Co. worked with the brand to create a packaging system for its beverage. The green wax label creates a distinctly powerful visual, and when paired with a more modern, upbeat, albeit soft, label, there’s a distinct aesthetic that leans into the brand’s history […]