Univerest is a multidisciplinary, dynamic and creative Campus. The Univerest team chose the BasileADV studio and the Resistance type foundry to inaugurate a phase of growth, relaunching its business with a new image. For Univerest we have developed an overall communication design project, setting out the fundamental guidelines of the corporate branding. A Multidisciplinary Campus requires a very flexible visual identity, which can adapt to different media and areas of use. The logo uses a specially designed font, a graceful modeled on the proportions of Roman capital letters, which combines simplicity and elegance by combining them with an aura of “high lineage”. A sans-serif font with a strong visual impact, for the pay off and for the coordinated.