Nike Pro 360 Fit System

Nike 360 Fit focuses on female comfort in shopping and training. It lets women find their size, try on bras and buy pieces that fit — all from the privacy of their bedrooms. Creative Direction: Chris Hayes Xavier Gallego Lead design: Mariola Bruszewska Erik Herrström Design help: John Whitemore Erin Kim Produced at R/GA Recognition: 2014 – FWA – Site Of The Day 2014 – FWA – Mobile Of The Day 2014 – Awwwards – Site Of The Day 2014 – AdWeek Talent Gallery – Feature 2014 – The Digital Age – Feature 2014 – The Portland Egoist – Feature 2014 – CSS Bright – Feature