Luma Investment is active across the CEE and Balkans region investing in businesses with global ambitions. They focus on industry, downstream industrial, consumer goods & medical sectors as well as new technologies. At the end of 2017 I was commissioned to redesign brand mark as well as full identity and website. In investment and business trust is essential. Trust is built by history, solid background, expert knowledge and professional image. The goal was classic design, geometry, bold, basic shapes and minimal form. I was responsible for art direction, full design process, UI/UX and website development.